视频:是什么阻碍了HEVC的采用?

Primary obstacles to widespread HEVC adoption including licensing issues and royalty costs, 高设备和内容上限, 以及有限的浏览器和播放器设备支持, 根据弗罗斯特 & 沙利文行业负责人, Digital Media Avni Rambhia in her presentation on the state of HEVC adoption at 流媒体 West 2016.

阅读这段视频的完整文本:

Avni Rambhia: The royalty issues, particularly with HEVC Advanced, are starting to get mitigated. 我们现在对版税设定了上限. They are high caps and the minimums are not very low, but still, there's progress being made ... 广告内容. Content 12 minutes or less is now exempt from content royalties; again, big step forward. 并不是说所有问题都解决了. We still have certain, shall we say, brain-dead provisions in the royalty schedules. As we continue to see momentum, we continue to see progress on that front. 这一点非常重要.

There has been a movement to try to push for royalty-free HEVC. 我认为在所有的实践中，这是不可能发生的. 这是一个商业编解码器，是R&D投资. 这不是一个开源的、免费使用的编解码器. There are others, if that's the kind of option you're looking for. As in so far as it needs to be a commercially sensible licensing regime, 这绝对是我们可以争取的. The other big flip side issue right now is the absolute lack of support, 或者浏览器缺乏对HEVC的支持.

Edge includes HEVC, but none of the other browsers do an HTML5. 到目前为止，还不支持. This isn't so much a technological issue as it is, again, a business risk issue. 如果要解决许可问题, or if we could find a deal similar to what Cisco managed for WebRTC, this is another hurdle that can very easily be overcome because the underlying chip sets and operating systems are all HEVC capable; they're just not HEVC enabled. 播放设备的类别非常少 ... 这才是真正的要点, that have switched on their HEVC capabilities in its full and native form.

Again, that's not to say that they're not capable, they're just not enabled. When one person decides to flip the switch and move forward, we expect that there will be a very rapid domino effect in its wake. 尽管如此，这是针对OTT的. 如果你看看广播, in the broader sense of pay TV; one too many broadcasts, 卫星传输, 卫星回呼, HEVC, 部署了很多吗. We have encoders, transcoders, professional decoders, boxes, middleware. 所有这些都非常非常迅速地落实到位. 这是一个关于进步的故事. 这只是一个进展缓慢的故事.